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Press Release

ATD Research: Healthcare Training Remains Steady

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ATD’s 2024 State of Healthcare Training report found that staffing shortages were still having an adverse effect on healthcare workers.

(Alexandria, VA), April 4, 2024—Many healthcare organizations are using talent strategies to attract and retain staff to help with staffing shortages, increased burnout, and reduced productivity, according to a new Association for Talent Development (ATD) research report.

Seventy-five percent of healthcare organizations were at least moderately affected by staffing shortages, with the greatest effects of the shortages being a higher workload for remaining staff (69 percent), increased turnover (57 percent), increased burnout (53 percent), and lower employee engagement (34 percent), according to ATD’s 2024 State of Healthcare Training report.

Organizations tried to attract and retain staff by increasing employee recognition or incentive programs (55 percent), offering increased training opportunities (48 percent), and increasing opportunities for internal advancement (45 percent). Increased employee recognition and increased opportunities for internal advancement were more likely to be used by high-performing organizations, which are defined as those that performed better than their competitors in financial performance, customer and client satisfaction, employee engagement, and growth potential over the next five years and agreed that their talent development functions help them achieve their business goals.

Other key data points from the research included:

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  • Average direct expenditure on learning per employee was $963, and more than half of respondents expected their spending on learning to increase in the coming year.
  • Average cost per training hour was $102.
  • Average number of learning hours used per employee was 19.5.
  • Seventy percent of respondents were currently using at least one type of learning technology in their training programs, and although only 27 percent were using artificial intelligence in their talent development programs, 25 percent planned to incorporate the technology into their programs next year.
  • More than half of organizations are currently using pre- (64 percent) and post-training (56 percent) activities and scenario-based learning (56 percent) in their talent development programs.

The report surveyed 275 talent development professionals in healthcare, pharmaceuticals, and medical devices and focused on three key topics: training indicators, including spending on training and learning hours used; delivery of training content; and staffing shortages.

A free webinar about the report will take place on Thursday, April 11, at 2 p.m. ET.

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About ATD

The Association for Talent Development (ATD) is the world’s largest professional membership organization supporting those who develop the knowledge and skills of employees, improve performance, and help to achieve results for the organizations they serve. Established in 1943, the association was previously known as the American Society for Training & Development (ASTD).

ATD’s members come from more than 100 countries and work in public and private organizations in every industry sector. ATD supports TD professionals who gather locally in volunteer-led US chapters and international member networks and with international strategic partners.

For more information, visit td.org.