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ATD Blog

Ask a Trainer Video: Localizing Training Content

Tuesday, June 29, 2021
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Whether you call yourself an instructional designer, an e-learning designer, or a learning professional, one of the most important lessons to be learned when creating training content is to know your audience. This doesn’t just mean knowing your audience in terms of their skills or what their job looks like; it means knowing your audience from a language standpoint, a cultural standpoint, and much more. And this is where localizing your training content comes into play.

So, for this month’s Ask a Trainer episode, I invited Amy Morrisey to join me in answering your questions about localizing training content. Enjoy!

Ask a Trainer on Localizing Content
Subtitles
In this video, Tim Slade and Amy Morrisey answer questions about localizing training content.Questions answered in this video:-“What considerations do you need to account for when localizing content for different cultures?” (3:46)-“How can instructional designers better design learning experiences that can be localized in the future?” (7:16)-“What are some of the technical considerations of localizing training content?” (12:28)-“Are there some learning principles that hold steady across cultures and how do you validate that?” (18:24)-“What are some of the unforeseen costs of using outside vendors or freelancers for localizing training content?” (21:05)Connect with Tim Slade:- Website: elearningacademy.io/- LinkedIn: linkedin.com/in/sladetim/- Twitter: twitter.com/sladetimConnect with Amy Morrisey:- Website: artisanelearning.com/- LinkedIn: linkedin.com/in/amymorrisey/Interested in submitting a question for a future video? Every month we solicit your questions on LinkedIn and Twitter around a common topic. You can submit your questions by posting on LinkedIn or Twitter with the #ATDAskATrainer hashtag. Check out the complete ATD Ask a Trainer advice column at td.org/ask-a-trainer.

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What other tips do you have about localizing training content? Share them by commenting below!



Do you have a learning question you’d like me to tackle? You can email them to askatrainer@td.org. Also, make sure to visit the Ask a Trainer hub to check out all your questions and my answers.

About the Author

Tim Slade is a speaker, author, award-winning
e-learning designer, and author of The eLearning
Designer’s Handbook.

About the Author

Amy Morrisey is the president of Artisan E-Learning and serves as sales and marketing manager. Amy started with Artisan as a contract writer/instructional designer. She was the production manager for four years and helped the team to double its capacity. As president, she stays focused on maintaining the high standards our clients have grown to expect. She believes that staying close to our clients, our people, and our work is a smart way to do that. One of her favorite things to do in the e-learning world is jump in with a client to write a storyboard that is creative and application-based. Before working with Artisan, Amy spent 17 years in corporate training and development predominantly teaching leadership development and coaching teams and executives. She currently serves on the board of ATD Detroit.