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Most Strategic Planning Isn't Strategic at All

What does the proverbial road to hell have in common with almost all conventional strategic planning? Both are paved with good intentions. But good intentions don't make planning strategic.

So, what should useful strategic planning target? True strategic planning must focus on the measurable value your organization makes to external clients and society. I call that mega planning. Mega planning, basic strategic planning, takes our shared society as the primary client and beneficiary of every

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