April 2020 Chapter of the Month

Tulsa

The Tulsa Chapter sought to increase its joint membership percentage from 40 to 50 percent in one year by implementing five successful strategies. The chapter agreed to share monthly updates about Power Membership during board meetings, joined the Chapter Membership on the ATD Store program, and highlighted the benefits of Power Membership to chapter members through promotion and discounts at chapter events. Additionally, the chapter reached out to ATD members in Oklahoma and encouraged members to attend ATD 2018 as part of the Tulsa Chapter’s team. As a result of its efforts, the chapter achieved 51 percent joint membership five months before its stated goal and received Membership Super Star recognition for the year.